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    • Home
    • Vision, Purpose, Values
    • Theory of Change
    • Outcomes
    • Strategy
    • Trust Fundraising
    • Other Services
  • Home
  • Vision, Purpose, Values
  • Theory of Change
  • Outcomes
  • Strategy
  • Trust Fundraising
  • Other Services
Adpulsum Consulting

Trust fundraising

Proven Track Record

When you're looking for a fundraiser, you're looking for someone with a track record, and over the past fifteen years in the sector I've been successful in raising a very significant number of five and six figure grants from charitable trusts, foundations and major donors for the charities that I've worked and volunteered for. Those included capital grants, unrestricted strategic grants and restricted programme funding.


That success is driven by a number of different things:


  1. The good foundations articulated elsewhere on this website (particularly articulating vision, purpose and values and theory of change really clearly for funders).
  2. My own strategic and commercial skillset. I can articulate a funding need in a way that makes sense to a funder strategically and commercially but also in a way that articulates the passion and purpose that underlies it. Engaging both head and heart is key in good fundraising - and I have a knack of doing both in my funding bids. 
  3. My writing ability. Writing is, without a doubt, my happy place - and we all tend to be good at the things we love.

Case For Support

I'm a big believer in making trust fundraising as efficient as possible - and a key component in that is the case for support. A good case will help me to be efficient in delivering good bids for you - but it will also provide you with the basis to prepare and submit bids without my input, which will often be the most cost-effective approach.


Your case for support is the collation of all the ingredients for a good application: an articulation of need, your vision, purpose and values, summary theory of change, strategy and budget, supporting academic evidence, outcome measurement strategy, staff and trustee bios, partnership information, images, case studies, testimonials, co-creation evidence and key statistics. It will also include an articulation of different asks, relevant for different types of funders (particularly different core cost and programme funding asks). 

How We Can Help

I love winning bids for great charities - but I also love equipping charities to win their own bids. I can, and do, submit applications for my clients - but often it's a better use of my time (and your money) for me to equip you with the case for support and well researched pipeline of opportunities that will enable you to develop your own trust applications. That's something that we can discuss and an approach that we can refine over time.


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  • Vision, Purpose, Values
  • Theory of Change
  • Outcomes
  • Strategy
  • Trust Fundraising
  • Other Services

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